Motivationally Significant Stimuli Show Visual Prior Entry: Evidence for Attentional Capture

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Bibliographic Details
Title: Motivationally Significant Stimuli Show Visual Prior Entry: Evidence for Attentional Capture
Language: English
Authors: West, Greg L., Anderson, Adam A. K., Pratt, Jay
Source: Journal of Experimental Psychology: Human Perception and Performance. Aug 2009 35(4):1032-1042.
Availability: American Psychological Association. Journals Department, 750 First Street NE, Washington, DC 20002-4242. Tel: 800-374-2721; Tel: 202-336-5510; Fax: 202-336-5502; e-mail: order@apa.org; Web site: http://www.apa.org/publications
Peer Reviewed: Y
Physical Description: PDF
Page Count: 11
Publication Date: 2009
Document Type: Journal Articles
Reports - Research
Descriptors: Serial Ordering, Time Perspective, Spatial Ability, Attention, Bias, Competition, Stimuli, Visual Perception, Eye Movements, Motivation, Cues, Change, Models, Asynchronous Communication
DOI: 10.1037/a0014493
ISSN: 0096-1523
Abstract: Previous studies that have found attentional capture effects for stimuli of motivational significance do not directly measure initial attentional deployment, leaving it unclear to what extent these items produce attentional capture. Visual prior entry, as measured by temporal order judgments (TOJs), rests on the premise that allocated attention accelerates perception, that is, stimuli that receive attention first are perceived first; thus, this method is a sensitive and direct measure of the time course of initial attentional deployment. The authors demonstrate, using a novel TOJ paradigm without cues, that displays of faces and facial threat show visual prior entry effects, that is, these stimuli are prioritized by the perceptual-attentional system over other stimuli competing for awareness. This study provides direct evidence of the extent to which motivationally significant stimuli capture attention over other concurrently displayed items in the visual array. (Contains 4 figures.)
Abstractor: As Provided
Number of References: 61
Entry Date: 2009
Accession Number: EJ860087
Database: ERIC
Description
Abstract:Previous studies that have found attentional capture effects for stimuli of motivational significance do not directly measure initial attentional deployment, leaving it unclear to what extent these items produce attentional capture. Visual prior entry, as measured by temporal order judgments (TOJs), rests on the premise that allocated attention accelerates perception, that is, stimuli that receive attention first are perceived first; thus, this method is a sensitive and direct measure of the time course of initial attentional deployment. The authors demonstrate, using a novel TOJ paradigm without cues, that displays of faces and facial threat show visual prior entry effects, that is, these stimuli are prioritized by the perceptual-attentional system over other stimuli competing for awareness. This study provides direct evidence of the extent to which motivationally significant stimuli capture attention over other concurrently displayed items in the visual array. (Contains 4 figures.)
ISSN:0096-1523
DOI:10.1037/a0014493