Policy Attribute Framing: A Comparison between Three Policy Instruments for Personal Emissions Reduction

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Bibliographic Details
Title: Policy Attribute Framing: A Comparison between Three Policy Instruments for Personal Emissions Reduction
Language: English
Authors: Parag, Yael, Capstick, Stuart, Poortinga, Wouter
Source: Journal of Policy Analysis and Management. Aut 2011 30(4):889-905.
Availability: John Wiley & Sons, Inc. Subscription Department, 111 River Street, Hoboken, NJ 07030-5774. Tel: 800-825-7550; Tel: 201-748-6645; Fax: 201-748-6021; e-mail: subinfo@wiley.com; Web site: http://www3.interscience.wiley.com/browse/?type=JOURNAL
Peer Reviewed: Y
Page Count: 17
Publication Date: 2011
Document Type: Journal Articles
Reports - Research
Descriptors: Public Policy, Energy Conservation, Behavior Change, Taxes, Comparative Analysis, Foreign Countries
Geographic Terms: United Kingdom
DOI: 10.1002/pam.20610
ISSN: 0276-8739
Abstract: A comparative experiment in the UK examined people's willingness to change energy consumption behavior under three different policy framings: energy tax, carbon tax, and personal carbon allowances (PCA). PCA is a downstream cap-and-trade policy proposed in the UK, in which emission rights are allocated to individuals. We hypothesized that due to economic, pro-environmental and mental accounting drivers PCA would have greater potential to deliver emissions reduction than taxation. Participants (n = 1,096) received one version of a survey with the same energy-behavior-related questions and identical incurred costs under one of the following framings: energy tax (where carbon was not mentioned), carbon tax, and PCA. Results suggest that policies that draw people's attention to carbon (PCA and carbon taxation) could have greater impact on their stated willingness to reduce energy consumption, and on the reduction amounts prompted, than would a non-overt price signal (energy tax). There is mixed evidence, however, as to whether PCA or carbon taxation would produce the largest energy demand reductions. Some indication was found for a spillover toward wider carbon conservation under the PCA framing. (Contains 1 figure, 3 tables, and 1 footnote.)
Abstractor: As Provided
Number of References: 45
Entry Date: 2012
Accession Number: EJ958454
Database: ERIC
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Description
Abstract:A comparative experiment in the UK examined people's willingness to change energy consumption behavior under three different policy framings: energy tax, carbon tax, and personal carbon allowances (PCA). PCA is a downstream cap-and-trade policy proposed in the UK, in which emission rights are allocated to individuals. We hypothesized that due to economic, pro-environmental and mental accounting drivers PCA would have greater potential to deliver emissions reduction than taxation. Participants (n = 1,096) received one version of a survey with the same energy-behavior-related questions and identical incurred costs under one of the following framings: energy tax (where carbon was not mentioned), carbon tax, and PCA. Results suggest that policies that draw people's attention to carbon (PCA and carbon taxation) could have greater impact on their stated willingness to reduce energy consumption, and on the reduction amounts prompted, than would a non-overt price signal (energy tax). There is mixed evidence, however, as to whether PCA or carbon taxation would produce the largest energy demand reductions. Some indication was found for a spillover toward wider carbon conservation under the PCA framing. (Contains 1 figure, 3 tables, and 1 footnote.)
ISSN:0276-8739
DOI:10.1002/pam.20610