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Developing a Country-wide Tourist Loyalty Scheme: A Barren Landscape.

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Bibliographic Details
Title: Developing a Country-wide Tourist Loyalty Scheme: A Barren Landscape.
Authors: Zopiatis, Anastasios1 anastasios.zopiatis@cut.ac.cy, Theocharous, Antonis L.1, Kosmas, Petros C.1, Webster, Craig2, Melanthiou, Yioula3
Source: International Journal of Tourism Research. Nov/Dec2016, Vol. 18 Issue 6, p579-590. 12p.
Database: Hospitality & Tourism Complete
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ISSN:10992340
DOI:10.1002/jtr.2075