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Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy.

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Title: Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy.
Authors: Bilro, Ricardo Godinho1 bilro.ricardo@gmail.com, Loureiro, Sandra Maria Correia2, Guerreiro, João3
Source: Journal of Hospitality Marketing & Management. 2019, Vol. 28 Issue 2, p147-171. 25p.
Database: Hospitality & Tourism Complete
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PubType: Academic Journal
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  Data: Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy.
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1080/19368623.2018.1506375
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      – Code: eng
        Text: English
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        PageCount: 25
        StartPage: 147
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      – TitleFull: Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy.
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            NameFull: Bilro, Ricardo Godinho
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            NameFull: Loureiro, Sandra Maria Correia
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            NameFull: Guerreiro, João
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              Text: 2019
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              Value: 28
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