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Generative AI in Hotel Marketing - A Reality Check.

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Bibliographic Details
Title: Generative AI in Hotel Marketing - A Reality Check.
Authors: Almeida, Sofia1 salmeida@universidadeeuropeia.pt, Ivanov, Stanislav2 stanislav.ivanov@vumk.eu
Source: Tourism (13327461). 2024, Vol. 72 Issue 3, p422-455. 34p.
Database: Hospitality & Tourism Complete
Description
ISSN:13327461
DOI:10.37741/t.72.3.10