Who churns from fitness centres? Evidence from behavioural and attitudinal segmentation.
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| Title: | Who churns from fitness centres? Evidence from behavioural and attitudinal segmentation. |
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| Authors: | Yeomans, Carleigh1 (AUTHOR) cyeomans@swin.edu.au, Karg, Adam1 (AUTHOR), Nguyen, Jeremy1 (AUTHOR) |
| Source: | Managing Sport & Leisure. Mar2026, Vol. 31 Issue 2, p388-404. 17p. |
| Database: | Hospitality & Tourism Complete |
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| ISSN: | 23750472 |
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| DOI: | 10.1080/23750472.2024.2305896 |