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How Social Presence Affects Potential Tourists' Purchase Intention: Integrating Cognitive, Emotional and Behavioral Paths.

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Title: How Social Presence Affects Potential Tourists' Purchase Intention: Integrating Cognitive, Emotional and Behavioral Paths.
Authors: Hong, Xueting1 (AUTHOR), Zhang, Hongmei2 (AUTHOR) hongmei@shnu.edu.cn, Wu, Wenxiu3 (AUTHOR), Wang, Can2 (AUTHOR)
Source: Journal of Quality Assurance in Hospitality & Tourism. 2026, Vol. 27 Issue 4, p787-810. 24p.
Database: Hospitality & Tourism Complete
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Header DbId: hjh
DbLabel: Hospitality & Tourism Complete
An: 194221768
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
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  Data: How Social Presence Affects Potential Tourists' Purchase Intention: Integrating Cognitive, Emotional and Behavioral Paths.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Quality+Assurance+in+Hospitality+%26+Tourism%22">Journal of Quality Assurance in Hospitality & Tourism</searchLink>. 2026, Vol. 27 Issue 4, p787-810. 24p.
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RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1080/1528008X.2024.2378716
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      – Code: eng
        Text: English
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        PageCount: 24
        StartPage: 787
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      – TitleFull: How Social Presence Affects Potential Tourists' Purchase Intention: Integrating Cognitive, Emotional and Behavioral Paths.
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            NameFull: Hong, Xueting
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            NameFull: Zhang, Hongmei
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            NameFull: Wu, Wenxiu
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            NameFull: Wang, Can
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            – D: 01
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              Text: 2026
              Type: published
              Y: 2026
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              Value: 27
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            – TitleFull: Journal of Quality Assurance in Hospitality & Tourism
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