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The Use of the Free Association Technique in the Investigation of the Stimulus Value of Trade Names.

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Bibliographic Details
Title: The Use of the Free Association Technique in the Investigation of the Stimulus Value of Trade Names.
Authors: Foley Jr., John P.1
Source: Journal of Applied Psychology; Oct44, Vol. 28 Issue 5, p431-435, 5p, 1 Chart
Database: Humanities Source
FullText Text:
  Availability: 0
Header DbId: hus
DbLabel: Humanities Source
An: 24682804
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1037/h0059449
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      – Code: eng
        Text: English
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        PageCount: 5
        StartPage: 431
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      – TitleFull: The Use of the Free Association Technique in the Investigation of the Stimulus Value of Trade Names.
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            NameFull: Foley Jr., John P.
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          Dates:
            – D: 01
              M: 10
              Text: Oct44
              Type: published
              Y: 1944
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              Value: 28
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              Value: 5
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