Análisis de los materiales de información a la ciudadanía de la campaña del Ministerio de Sanidad Este virus lo paramos unidos publicados entre marzo y mayo de 2020.

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Bibliographic Details
Title:	Análisis de los materiales de información a la ciudadanía de la campaña del Ministerio de Sanidad Este virus lo paramos unidos publicados entre marzo y mayo de 2020.
Alternate Title:	Analysis of citizen information materials from the Ministry of Health's Campaign We stop this virus together published from March to May 2020.
Authors:	Huertas Ciórraga, Elisa¹ elisahuertasciorraga@gmail.com
Source:	Revista Española de Comunicación en Salud. jul-dic2021, Vol. 12 Issue 2, p121-134. 14p.
Subjects:	Viral pneumonia, Health policy, COVID-19, Public health, Health, Information resources, Communication, Health promotion, World Wide Web
Abstract (English):	Introduction: Health communication may protect an individual's health and quality of life. During healthcare crisis, messages must be adapted to the population. Objective: To analyse the materials of the Ministry of Health's campaign We can stop this virus together. Methodology: The materials aimed at the general public that were published in March, April and May on the Ministry of Health's website were compiled. Subsequently, they were assessed following two criteria: how they presented the message and the type of information they contained. Results: The majority of the messages are accurate, rigorous, clear and easily understandable according to criteria such as message length. They also show publication dates and visual support. However, more sources of information should be included. Conclusion: The analysis has been positive regarding content, accuracy, clarity and length of messages, presence of publication dates and visual support. Communication is focused on prevention. [ABSTRACT FROM AUTHOR]
Abstract (Spanish):	Introducción: La comunicación sanitaria puede proteger la salud y la calidad de vida individuales. Durante las crisis sanitarias deben adaptarse los mensajes a la población. Objetivo: Analizar los materiales de la campaña del Ministerio de Sanidad Este virus lo paramos unidos. Metodología: Se recopilaron todos los materiales de dicha campaña destinados a población general publicados en los meses de marzo, abril y mayo en la Web del Ministerio de Sanidad. Posteriormente se establecieron dos análisis: la forma de presentar el mensaje y el tipo de información que contenían. Resultados: La mayoría de los mensajes son correctos, rigurosos, claros y de fácil comprensión según criterios como la longitud del mensaje. También presentan fecha de publicación y apoyo visual. Sin embargo, deberían incluirse más fuentes de información. Conclusiones: El análisis ha sido positivo en cuanto al contenido, la exactitud, la claridad y la longitud de los mensajes, y en cuanto a la presencia de fechas de publicación y apoyo visual. El tipo de contenido mayoritario es la prevención de contagios. [ABSTRACT FROM AUTHOR]
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Database:	MedicLatina

Description
Abstract:	Introduction: Health communication may protect an individual's health and quality of life. During healthcare crisis, messages must be adapted to the population. Objective: To analyse the materials of the Ministry of Health's campaign We can stop this virus together. Methodology: The materials aimed at the general public that were published in March, April and May on the Ministry of Health's website were compiled. Subsequently, they were assessed following two criteria: how they presented the message and the type of information they contained. Results: The majority of the messages are accurate, rigorous, clear and easily understandable according to criteria such as message length. They also show publication dates and visual support. However, more sources of information should be included. Conclusion: The analysis has been positive regarding content, accuracy, clarity and length of messages, presence of publication dates and visual support. Communication is focused on prevention. [ABSTRACT FROM AUTHOR]
ISSN:	19899882
DOI:	10.20318/recs.2021.5750