Bibliographic Details
| Title: |
Segmenting the antihistamine market: an investigation of consumer preferences. |
| Authors: |
Reardon G; College of Pharmacy, Ohio State University., Pathak DS |
| Source: |
Journal of health care marketing [J Health Care Mark] 1990 Sep; Vol. 10 (3), pp. 23-33. |
| Publication Type: |
Journal Article |
| Journal Info: |
Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print Cited Medium: Print ISSN: 0737-3252 (Print) Linking ISSN: 07373252 NLM ISO Abbreviation: J Health Care Mark |
| Database: |
MEDLINE Ultimate |