Segmenting the antihistamine market: an investigation of consumer preferences.

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Bibliographic Details
Title: Segmenting the antihistamine market: an investigation of consumer preferences.
Authors: Reardon G; College of Pharmacy, Ohio State University., Pathak DS
Source: Journal of health care marketing [J Health Care Mark] 1990 Sep; Vol. 10 (3), pp. 23-33.
Publication Type: Journal Article
Journal Info: Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print Cited Medium: Print ISSN: 0737-3252 (Print) Linking ISSN: 07373252 NLM ISO Abbreviation: J Health Care Mark
Database: MEDLINE Ultimate
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DbLabel: MEDLINE Ultimate
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PubType: Academic Journal
PubTypeId: academicJournal
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  Data: Segmenting the antihistamine market: an investigation of consumer preferences.
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  Data: <i>Publisher: </i><searchLink fieldCode="PB" term="%22American+Marketing+Association%22">American Marketing Association </searchLink><i>Country of Publication: </i>United States <i>NLM ID: </i>9875249 <i>Publication Model: </i>Print <i>Cited Medium: </i>Print <i>ISSN: </i>0737-3252 (Print) <i>Linking ISSN: </i><searchLink fieldCode="IS" term="%2207373252%22">07373252 </searchLink><i>NLM ISO Abbreviation: </i>J Health Care Mark
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=mdl&AN=10107466
RecordInfo BibRecord:
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      – Code: eng
        Text: English
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      Pagination:
        StartPage: 23
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      – TitleFull: Segmenting the antihistamine market: an investigation of consumer preferences.
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            NameFull: Reardon G
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            NameFull: Pathak DS
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          Dates:
            – D: 01
              M: 09
              Text: 1990 Sep
              Type: published
              Y: 1990
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              Value: 10
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              Value: 3
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            – TitleFull: Journal of health care marketing
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