Medical doctors and consumers view medical advertising.

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Bibliographic Details
Title: Medical doctors and consumers view medical advertising.
Authors: Burton GE; School of Business and Administrative Sciences, California State University, Fresno 93740.
Source: Health marketing quarterly [Health Mark Q] 1991; Vol. 9 (1-2), pp. 81-95.
Publication Type: Journal Article
Journal Info: Publisher: Routledge Country of Publication: England NLM ID: 8306485 Publication Model: Print Cited Medium: Print ISSN: 0735-9683 (Print) Linking ISSN: 07359683 NLM ISO Abbreviation: Health Mark Q
Database: MEDLINE Ultimate
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      – Type: doi
        Value: 10.1300/J026v09n01_07
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      – Code: eng
        Text: English
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        StartPage: 81
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      – TitleFull: Medical doctors and consumers view medical advertising.
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            – D: 01
              M: 01
              Text: 1991
              Type: published
              Y: 1991
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              Value: 9
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            – TitleFull: Health marketing quarterly
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