Developing a Marketing Orientation in Hospital Library Services: A Case Report.

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Bibliographic Details
Title: Developing a Marketing Orientation in Hospital Library Services: A Case Report.
Authors: Delawska-Elliott B; a System Library Services, Providence St. Vincent Medical Center , Portland , Oregon , USA., Grinstead C; b System Library Services, Providence St. Joseph Medical Center , Burbank , California , USA., Martin HJ; c System Library Services, Providence Portland Medical Center , Portland , Oregon , USA.
Source: Medical reference services quarterly [Med Ref Serv Q] 2015; Vol. 34 (4), pp. 481-9.
Publication Type: Journal Article
Journal Info: Publisher: Routledge Country of Publication: United States NLM ID: 8219208 Publication Model: Print Cited Medium: Internet ISSN: 1540-9597 (Electronic) Linking ISSN: 02763869 NLM ISO Abbreviation: Med Ref Serv Q
Database: MEDLINE Ultimate
Description
ISSN:1540-9597
DOI:10.1080/02763869.2015.1082390