The Impact of Embarrassment to Product Purchase and Brand Influence on the Perceived Benefits and Availability of Ayurveda Products in the COVID-19 Era: an Investigation by SEM Approach.
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| Title: | The Impact of Embarrassment to Product Purchase and Brand Influence on the Perceived Benefits and Availability of Ayurveda Products in the COVID-19 Era: an Investigation by SEM Approach. |
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| Authors: | Mhatre K; Symbiosis Institute of Health Sciences, A Constituent of Symbiosis International, Deemed University, Pune, Maharashtra, India., Singh A; Symbiosis Institute of Health Sciences, A Constituent of Symbiosis International, Deemed University, Pune, Maharashtra, India. |
| Source: | Hospital topics [Hosp Top] 2022 Oct-Dec; Vol. 100 (4), pp. 188-195. Date of Electronic Publication: 2021 Jul 12. |
| Publication Type: | Journal Article |
| Journal Info: | Publisher: Routledge Country of Publication: United States NLM ID: 0411772 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1939-9278 (Electronic) Linking ISSN: 00185868 NLM ISO Abbreviation: Hosp Top |
| Database: | MEDLINE Ultimate |
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| ISSN: | 1939-9278 |
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| DOI: | 10.1080/00185868.2021.1948375 |