Use of Messaging Principles to Design a Facebook Ad Promoting Public Engagement in Serious Illness Care for National Healthcare Decisions Day.
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| Title: | Use of Messaging Principles to Design a Facebook Ad Promoting Public Engagement in Serious Illness Care for National Healthcare Decisions Day. |
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| Authors: | Back AL; Department of Medicine, University of Washington, Seattle, Washington, USA., Warner MR; McCabe Message Partners, Washington, DC, USA., Beard KM; McCabe Message Partners, Washington, DC, USA., Goodnow MH; The Production Foundry, Seattle, Washington, USA., Constans LA; Cambia Health Solutions, Portland, Oregon, USA., McCabe PJ; McCabe Message Partners, Washington, DC, USA. |
| Source: | Journal of palliative medicine [J Palliat Med] 2021 Dec; Vol. 24 (12), pp. 1762-1765. Date of Electronic Publication: 2021 Oct 20. |
| Publication Type: | Journal Article; Research Support, Non-U.S. Gov't |
| Journal Info: | Publisher: Mary Ann Liebert, Inc Country of Publication: United States NLM ID: 9808462 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1557-7740 (Electronic) Linking ISSN: 15577740 NLM ISO Abbreviation: J Palliat Med Subsets: MEDLINE |
| Database: | MEDLINE Ultimate |
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| ISSN: | 1557-7740 |
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| DOI: | 10.1089/jpm.2021.0346 |
