Bibliographic Details
| Title: |
Disney (A): From Disneyland to Disney World, Learning the Art of Land Assembly |
| Description: |
Walt Disney is contemplating sites for a new theme park, building on the success of Disneyland in Anaheim. The focus is on Disney's strategy for land negotiation and acquisition, which is informed by his experience with the Anaheim park. |
| Authors: |
Georgia Levenson, Michael A. Wheeler |
| Resource Type: |
eBook. |
| Categories: |
BUSINESS & ECONOMICS / General |
| Database: |
eBook Collection (EBSCOhost) |
