Typography Essentials : 100 Design Principles for Working with Type

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Title: Typography Essentials : 100 Design Principles for Working with Type
Description: A deep understanding of letterforms and knowledge of their effective use can only be obtained with constant observation and experimentation; it evolves over a lifetime of design practice and study. This comprehensive guide is intended to advance the progress of designers seeking to deepen their typographic expertise. Typography Essentials is a practical, hands-on resource to distill, organize, and compartmentalize—but not to oversimplify—the many complex issues surrounding the effective use of typography. It is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.New in paperback, this book is divided into four easy-to-use sections: The Letter, The Word, The Paragraph, and The Page. Each of the 100 principles has an explanation and examples representing the principle in action.
Authors: Ina Saltz
Resource Type: eBook.
Subjects: Graphic arts, Type and type-founding, Graphic design (Typography)
Categories: DESIGN / Graphic Arts / Typography, DESIGN / General, DESIGN / Graphic Arts / Commercial & Corporate
Database: eBook Collection (EBSCOhost)
FullText Links:
  – Type: ebook-pdf
Text:
  Availability: 0
Header DbId: nlebk
DbLabel: eBook Collection (EBSCOhost)
An: 571444
RelevancyScore: 1025
AccessLevel: 6
PubType: eBook
PubTypeId: ebook
PreciseRelevancyScore: 1024.62744140625
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  Data: Typography Essentials : 100 Design Principles for Working with Type
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  Data: A deep understanding of letterforms and knowledge of their effective use can only be obtained with constant observation and experimentation; it evolves over a lifetime of design practice and study. This comprehensive guide is intended to advance the progress of designers seeking to deepen their typographic expertise. Typography Essentials is a practical, hands-on resource to distill, organize, and compartmentalize—but not to oversimplify—the many complex issues surrounding the effective use of typography. It is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.New in paperback, this book is divided into four easy-to-use sections: The Letter, The Word, The Paragraph, and The Page. Each of the 100 principles has an explanation and examples representing the principle in action.
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  Data: <searchLink fieldCode="DE" term="%22Graphic+arts%22">Graphic arts</searchLink><br /><searchLink fieldCode="DE" term="%22Type+and+type-founding%22">Type and type-founding</searchLink><br /><searchLink fieldCode="DE" term="%22Graphic+design+%28Typography%29%22">Graphic design (Typography)</searchLink>
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RecordInfo BibRecord:
  BibEntity:
    Classifications:
      – Code: 686.224
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Graphic arts
        Type: general
      – SubjectFull: Type and type-founding
        Type: general
      – SubjectFull: Graphic design (Typography)
        Type: general
    Titles:
      – TitleFull: Typography Essentials : 100 Design Principles for Working with Type
        Type: main
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      – PersonEntity:
          Name:
            NameFull: Ina Saltz
      – PersonEntity:
          Name:
            NameFull: Ina Saltz
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2009
            – D: 04
              M: 02
              Type: profile
              Y: 2014
          Identifiers:
            – Type: isbn-print
              Value: 9781592535231
            – Type: isbn-electronic
              Value: 9781616736217
          Titles:
            – TitleFull: Typography Essentials : 100 Design Principles for Working with Type
              Type: main
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