Management Consulting: Planning, Entry, Performance.
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| Title: | Management Consulting: Planning, Entry, Performance. |
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| Authors: | Cosier, Richard A., Dalton, Dan R. |
| Source: | Journal of Counseling & Development (Wiley-Blackwell). Nov/Dec93, Vol. 72 Issue 2, p191-198. 8p. |
| Subjects: | Counseling, Target marketing, Economic competition, Employee promotions, Consultants |
| Abstract: | The counseling profession has much in common with that of organizational consulting. The authors provide an overview of consulting practices that those in counseling might find useful should they decide to investigate the promise of organizational consulting. Included are aspects of market research, gauging competition, and target markets. They also consider promotion, networking, and elements of consulting performance. Last, they provide an extensive overview of relevant associations and materials of potential value to the prospective consultant. [ABSTRACT FROM AUTHOR] |
| Copyright of Journal of Counseling & Development (Wiley-Blackwell) is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Psychology and Behavioral Sciences Collection |
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| Abstract: | The counseling profession has much in common with that of organizational consulting. The authors provide an overview of consulting practices that those in counseling might find useful should they decide to investigate the promise of organizational consulting. Included are aspects of market research, gauging competition, and target markets. They also consider promotion, networking, and elements of consulting performance. Last, they provide an extensive overview of relevant associations and materials of potential value to the prospective consultant. [ABSTRACT FROM AUTHOR] |
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| ISSN: | 07489633 |
| DOI: | 10.1002/j.1556-6676.1993.tb00920.x |
