Inducing Destination Images Among International Audiences: The Differing Effects of Promoting Sport Events on the Destination Image of a City Around the World.
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| Title: | Inducing Destination Images Among International Audiences: The Differing Effects of Promoting Sport Events on the Destination Image of a City Around the World. |
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| Authors: | Heere, Bob1 (AUTHOR) bob.heere@unt.edu, Wear, Henry2 (AUTHOR), Jones, Adam3 (AUTHOR), Breitbarth, Tim4 (AUTHOR), Xing, Xiaoyan5 (AUTHOR), Paramio Salcines, Juan Luis6 (AUTHOR), Yoshida, Masayuki7 (AUTHOR), Derom, Inge8 (AUTHOR) |
| Source: | Journal of Sport Management. Nov2019, Vol. 33 Issue 6, p506-517. |
| Database: | SPORTDiscus with Full Text |
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| ISSN: | 08884773 |
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| DOI: | 10.1123/jsm.2018-0101 |
