Burton, R., & Cornilles, R. Y. (1998). Emerging Theory in Team Sport Sales: Selling Tickets in a More Competitive Arena. Sport Marketing Quarterly, 7(1), 29. https://doi.org/10.1177/106169349800700105
Chicago Style (17th ed.) CitationBurton, Rick, and Robert Y. Cornilles. "Emerging Theory in Team Sport Sales: Selling Tickets in a More Competitive Arena." Sport Marketing Quarterly 7, no. 1 (1998): 29. https://doi.org/10.1177/106169349800700105.
MLA (9th ed.) CitationBurton, Rick, and Robert Y. Cornilles. "Emerging Theory in Team Sport Sales: Selling Tickets in a More Competitive Arena." Sport Marketing Quarterly, vol. 7, no. 1, 1998, p. 29, https://doi.org/10.1177/106169349800700105.
Warning: These citations may not always be 100% accurate.