A Case Study of Marcus Rashford: The People's Champion, a "National Treasure," and an Inspirational Personal Brand.
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| Title: | A Case Study of Marcus Rashford: The People's Champion, a "National Treasure," and an Inspirational Personal Brand. |
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| Authors: | Vincent, John1 (AUTHOR) Vincent@ua.edu, Harris, John2 (AUTHOR), Hill, John S.3 (AUTHOR), Lewis, Melvin3 (AUTHOR) |
| Source: | International Journal of Sport Communication. Sep2024, Vol. 17 Issue 3, p325-337. |
| Database: | SPORTDiscus with Full Text |
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