Marketing a Junior B Hockey Team After the Major-Junior Ontario Hockey League Relocates a Team to Your City: The Case of the Valley Brook Barons.
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| Title: | Marketing a Junior B Hockey Team After the Major-Junior Ontario Hockey League Relocates a Team to Your City: The Case of the Valley Brook Barons. |
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| Authors: | Hyatt, Craig1 (AUTHOR) craig.hyatt@brocku.ca, Chard, Chris1 (AUTHOR), Burton, Nicholas1 (AUTHOR) |
| Source: | Case Studies Sport Management (2167-2458). 2024, Vol. 13 Issue 1, p23-26. |
| Database: | SPORTDiscus with Full Text |
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