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Balancing recognition and novelty: exploring the brand architecture of integrated football clubs in the English Women's Super League.

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Title: Balancing recognition and novelty: exploring the brand architecture of integrated football clubs in the English Women's Super League.
Authors: Hayday, Emily1 (AUTHOR) e.hayday@lboro.ac.uk, Read, Daniel1 (AUTHOR), Heria, Lauren1 (AUTHOR)
Source: Sport Management Review. Jun2026, Vol. 29 Issue 3, p421-449.
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PubType: Academic Journal
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  Data: Balancing recognition and novelty: exploring the brand architecture of integrated football clubs in the English Women's Super League.
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  Data: <searchLink fieldCode="AR" term="%22Hayday%2C+Emily%22">Hayday, Emily</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> e.hayday@lboro.ac.uk</i><br /><searchLink fieldCode="AR" term="%22Read%2C+Daniel%22">Read, Daniel</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Heria%2C+Lauren%22">Heria, Lauren</searchLink><relatesTo>1</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Sport+Management+Review%22">Sport Management Review</searchLink>. Jun2026, Vol. 29 Issue 3, p421-449.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=s3h&AN=193754598
RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1080/14413523.2026.2620217
    Languages:
      – Text: English
    PhysicalDescription:
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        PageCount: 29
        StartPage: 421
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      – TitleFull: Balancing recognition and novelty: exploring the brand architecture of integrated football clubs in the English Women's Super League.
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            NameFull: Hayday, Emily
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            NameFull: Read, Daniel
      – PersonEntity:
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            NameFull: Heria, Lauren
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            – D: 01
              M: 06
              Text: Jun2026
              Type: published
              Y: 2026
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            – TitleFull: Sport Management Review
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