APA (7th ed.) Citation

Chen, C., Chen, I., Tsaur, R., & Chui, L. (2023). User behaviors analysis on OTT platform with an integration of technology acceptance model. Quality & Quantity, 57(6), 5673. https://doi.org/10.1007/s11135-023-01623-w

Chicago Style (17th ed.) Citation

Chen, Chyoug-Hwa, I-Fei Chen, Ruey-Chyn Tsaur, and Li-Yun Chui. "User Behaviors Analysis on OTT Platform with an Integration of Technology Acceptance Model." Quality & Quantity 57, no. 6 (2023): 5673. https://doi.org/10.1007/s11135-023-01623-w.

MLA (9th ed.) Citation

Chen, Chyoug-Hwa, et al. "User Behaviors Analysis on OTT Platform with an Integration of Technology Acceptance Model." Quality & Quantity, vol. 57, no. 6, 2023, p. 5673, https://doi.org/10.1007/s11135-023-01623-w.