Bibliographic Details
| Title: |
Elementos de la publicidad política en campañas electorales: análisis de spots de la campaña presidencial de México 2018 desde la cooperación estratégica. |
| Alternate Title: |
Elements of Political Advertising in Electoral Campaigns: An Analysis of Spots from Mexico’s 2018 Presidential Campaign through Strategic Cooperation. |
| Authors: |
Marañón, Felipe1 felipe.maranonlzcn@uanl.edu.mx |
| Source: |
Pacha: Journal of Contemporary Studies of the Global South / Revista de Estudios Contemporáneos del Sur Global. sep-dic2024, Vol. 5 Issue 15, p1-20. 20p. |
| Database: |
Sociology Source Ultimate |