Packaging Information Cues and Willingness to Pay Premium for Private-Label Functional Foods: The Mediating Role of Brand Attachment.
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| Title: | Packaging Information Cues and Willingness to Pay Premium for Private-Label Functional Foods: The Mediating Role of Brand Attachment. |
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| Authors: | Anwar, Muhammad Usama1 usama.anwar1986@gmail.com, Abrar, Muhammad2, Kiran, Faiqa3 |
| Source: | Journal of Development & Social Sciences (JDSS). Jul-Sep2025, Vol. 6 Issue 3, p647-663. 17p. |
| Database: | Sociology Source Ultimate |
| ISSN: | 27096254 |
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| DOI: | 10.47205/jdss.2025(6-III)56 |