Packaging Information Cues and Willingness to Pay Premium for Private-Label Functional Foods: The Mediating Role of Brand Attachment.

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Bibliographic Details
Title: Packaging Information Cues and Willingness to Pay Premium for Private-Label Functional Foods: The Mediating Role of Brand Attachment.
Authors: Anwar, Muhammad Usama1 usama.anwar1986@gmail.com, Abrar, Muhammad2, Kiran, Faiqa3
Source: Journal of Development & Social Sciences (JDSS). Jul-Sep2025, Vol. 6 Issue 3, p647-663. 17p.
Database: Sociology Source Ultimate
Description
ISSN:27096254
DOI:10.47205/jdss.2025(6-III)56