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Key Determinants in Shaping Revisit Intention and eWOM Among OTA Tourists in Thailand: A Structural Equation Modeling (SEM) Approach.

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Title: Key Determinants in Shaping Revisit Intention and eWOM Among OTA Tourists in Thailand: A Structural Equation Modeling (SEM) Approach.
Authors: Rattanaburi, Konrawan1, Ma, Chengxiang1, Zhang, Tiefu2, Ketwan, Pattaraporn3 Pattarapornktw@msme.au.edu
Source: Asia-Pacific Social Science Review (APSSR). Mar2026, Vol. 26 Issue 1, p91-107. 17p.
Database: Sociology Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22Asia-Pacific+Social+Science+Review+%28APSSR%29%22">Asia-Pacific Social Science Review (APSSR)</searchLink>. Mar2026, Vol. 26 Issue 1, p91-107. 17p.
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      – Code: eng
        Text: English
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      – TitleFull: Key Determinants in Shaping Revisit Intention and eWOM Among OTA Tourists in Thailand: A Structural Equation Modeling (SEM) Approach.
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            NameFull: Ma, Chengxiang
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            NameFull: Zhang, Tiefu
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              Text: Mar2026
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              Y: 2026
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