Estimating the Size and Composition of Customer Base Using Retail Transaction Data.
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| Title: | Estimating the Size and Composition of Customer Base Using Retail Transaction Data. |
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| Authors: | Sokol, Ondřej1 (AUTHOR) ondrej.sokol@vse.cz, Holý, Vladimír1 (AUTHOR) |
| Source: | Applied Stochastic Models in Business & Industry. Mar2026, Vol. 42 Issue 2, p1-17. 17p. |
| Database: | Business Source Ultimate |
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