Deception by Implication: A Typology of Truthful but Misleading Advertising and Labeling Claims.
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| Title: | Deception by Implication: A Typology of Truthful but Misleading Advertising and Labeling Claims. |
|---|---|
| Authors: | Hastak, Manoj1, Mazis, Michael B2 |
| Source: | Journal of Public Policy & Marketing. Fall2011, Vol. 30 Issue 2, p157-167. 11p. 1 Chart. |
| Database: | Business Source Ultimate |
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