Marketing 101.
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| Title: | Marketing 101. |
|---|---|
| Authors: | Baker, Gus, Brown, Karen Krueger, Pollard, Jody L. |
| Source: | Training & Development Journal (0041-0861). Feb89, Vol. 43 Issue 2, p22. 4p. |
| Subject Terms: | *Training, Marketing |
| Abstract: | Presents suggestions on how human resources development training practitioners can market their services. Checklist for training programs; Factors for training justification; Knowledge of the audience; Effective proposal writing. |
| Database: | Education Research Complete |
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